See what happens
before you decide.
The system forecasts how changes play out over time, so decisions move forward with clarity.
The Reality
You can't see the impact
until it's too late.
Revenue shifts. Donor counts change. Acquisition slows. But what that means over time is unclear.
If acquisition drops this year, what happens next year? If retention improves, how much does it actually compound? So decisions get made in isolation. And by the time the impact is visible, it’s already set.
The problem isn’t judgment.
It’s deciding without being able to show what happens next.
What Avid does
You can see the impact
before you decide.
The Scorecard forecasts how changes play out over time—using your own data, your own retention curves, your own giving patterns.
It accounts for:
- Retention
- Acquisition
- Reactivation
- Upgrade behavior
- Seasonality
Then projects forward:
- Total donors
- Total revenue
- Multi-year performance
So instead of guessing, you can see how decisions compound—before anyone commits.
How it works
Move the slider.
See what follows.
As decisions change, the impact updates in real time.
If acquisition shifts, you see what it does over three years. If retention improves, you see how it compounds. If upgrade behavior changes, you see what follows.
The conversation in the room changes too.
Instead of defending instinct, you’re showing consequences—built from your organization’s own numbers, adjustable by anyone in the room.
