There are a million and one email tools—each with their own sets of pros and cons.
Some are better at automations. Others are better at building lists, segmentation, or email design.
DonorPerfect integrates with ConstantContact out of the box. For fundraisers sending basic email communications, this is usually sufficient.
But what if you need a more advanced email tool like Mailchimp? Kit? Or even HubSpot?
Avid + DonorPerfect lets you use whichever email tool you like—with full access to all your DonorPerfect data to build targeting lists and automate your donor communications.
The Problem:
Your Donor Data is Stuck Inside of DonorPerfect
Many nonprofit teams looking to level up their email communications will bring on a more advanced tool like Mailchimp, Kit, or even HubSpot.
The common problem: donor data is stuck in your CRM.
This is not a unique challenge with DonorPerfect. This is a problem nearly every fundraiser faces with their CRM.
Some nonprofits end up sending all their marketing emails and newsletters from a more advanced tool.
But their fundraising emails are stuck.
In the case of DonorPerfect, your fundraising emails are stuck in ConstantContact.
When your fundraising emails are stuck in a limited email tool, you risk:
- Sending impersonal emails
- Missing automation opportunities that drive donor engagement
- Poor list hygiene that suppresses deliverability
- Limited customization that can drive fundraising growth
The Opportunity:
Donors Expect a Personalized Email Experience
In modern fundraising, donors expect that you know them.
They expect your communications to address them personally. To understand their interests. To engage them in a timely, relevant manner.
When your donor data is stuck in your CRM and your email tools are limited, you put your donor relationships at risk.
There are many proven tactics to increase email engagement and donations that are nearly impossible when your donor data is stuck in your CRM:
- Triggering an automated, personal, and customized new donor welcome series.
- Asking donors for custom donation amounts based on their giving history.
- Sending tailored cultivation emails based on a donor’s content preferences.
- Including custom calls-to-action based on a donor’s lifecycle stage.
The list goes on and on.
How do you get your data out of DonorPerfect and into your email tool of choice?
The Solution:
Avid Connects DonorPerfect to Your Preferred Email Tools
Avid + DonorPerfect is an essential pairing to get your CRM data into your email tools of choice.
No more manual CRM exports.
No more cleaning your data and lists in Excel spreadsheets.
No more custom list imports into your email platform.
Avid works inside of your entire fundraising tech stack to make all your tools work together.
Want to connect a new email tool?
Use a stand-alone donation platform?
Connect your advertising channels?
With Avid as your fundraising operating system, all of this is possible without having to switch CRMs.
Let DonorPerfect do what it does best: collecting and housing your most essential donor data.
Then use Avid to integrate your email tool of choice—powering more sophisticated fundraising campaigns the drive the growth you need to increase your impact.
Going Deeper:
Other Ways to Use DonorPerfect Data to Power Better Fundraising Results
Integrating your email tool of choice using Avid + DonorPerfect is only the beginning of what’s possible when you’re using Avid as your fundraising operating system.
Once you start running your fundraising with Avid, you’ll unlock even more capabilities including:
- AI-powered insights to tell you where to focus next
- Advanced fundraising reporting in a simplified user experience
- Intelligent playbooks to create and deploy campaigns in minutes
- Advanced segmentation blending data from all your fundraising tools
In one example, a nonprofit increased recurring donor retention by 19% using Avid as their fundraising operating system.
Avid connected all their tools: their CRM, email platform, advertising, and more.
It gave them instant insights to spot a retention problem creeping in.
It automated lists and segments to deliver personalized cultivation at the right times.
All this is possible when all your fundraising tools work in sync.
Take Action:
Use Avid to Supercharge DonorPerfect and Improve Results
Avid + DonorPerfect allows you to use the best tools available.
It allows you to use your DonorPerfect data to power more impactful emails, advertising, automation, reporting, and segmentation.
See how Avid + DonorPerfect can save you time and drive greater fundraising results using the best fundraising tools available.
DonorPerfect + Avid | Supercharge Your CRM for Fundraising Growth
