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Chapter 06

Platform: How Avid Creates AI-Powered Fundraising Teams

Why Avid Stands Out: Unifying Intelligence and Execution

Most fundraising software falls into one of two categories:

1️⃣ Data & Reporting Tools – CRMs and analytics platforms store donor data and generate reports, but leave fundraisers to interpret insights and execute strategies manually.

2️⃣ Automation Platforms – Email marketing tools and ad platforms help with outreach but don’t provide the intelligence needed to make data-driven decisions.

Avid does something different. 

It doesn’t just give you information—or automation. It connects the two, inside one system that learns, adapts, and executes in real time.

Think of Avid as the strategist, the analyst, and the campaign manager—all rolled into one intelligent engine.

It doesn’t just tell you what happened.  It tells you what to do next—and then helps you do it.

With Avid, fundraising teams don’t have to:

  • Spend hours pulling reports across platforms
  • Manually segment donor lists and hope they’re still relevant
  • Guess which donors are ready to engage—or which ones are slipping away

Instead, they get a system that:

  • Surfaces high-value donor opportunities automatically
  • Delivers AI-powered playbooks based on live data
  • Launches and adapts campaigns—across channels, with minimal manual effort

It’s not about doing more. It’s about doing what works—faster, smarter, with less lift.

And that’s exactly what Avid was built for.

Turning Insights into Immediate Action

Fundraising teams today are drowning in dashboards—but starved for clarity. Even when they have the data, they’re left asking:

  • Where do we start?
  • What should we do next?
  • How do we move faster without making mistakes?

Avid answers those questions—automatically.

  • AI-powered recommendations guide the next best action
  • Pre-built campaign playbooks take strategy from theory to launch
  • Real-time personalization adapts outreach to every donor, on every channel

The guesswork is gone. The system takes over. The team moves faster.

The Avid Advantage: Capabilities That Transform Fundraising

With Avid, fundraising teams can:

  • Unify & activate donor data across systems in real time
  • Identify key opportunities instantly—and act on them
  • Run AI-powered campaigns without needing to build every piece manually
  • Optimize outreach across email, ads, and direct mail automatically
  • Stay synced—so donor data and behavior is always up to date

Generate instant insights with built-in action recommendations

The Bottom Line: Fundraising Without Avid vs. Fundraising With Avid

Without Avid:

  • Teams are reactive, chasing lagging reports and stale lists
  • Donor engagement is inconsistent
  • Campaigns take weeks to build—and often miss the moment

With Avid:

  • Fundraisers move faster—with confidence
  • Outreach is smarter, more timely, and more personalized
  • Results improve—without increasing the workload

Avid isn’t just the platform you log into. It’s the system that makes everything else work.

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