There are plenty of campaigns you know could raise more funds.
But who’s going to launch them? There’s not enough time, resources, or people to get it all done.
Avid Playbooks gives you the scale you need for growth without scaling your team—generating customized campaigns based on proven fundraising strategies.
Every channel. Every touchpoint. Every audience segment.
Want to see how it works?
Apply for a campaign creation session using the form. If approved, we’ll build your next campaign for free.
👉 We reserve a limited number of sessions each month to keep them focused and valuable.
Each campaign creation session delivers a personalized campaign plan built using Avid Playbooks and insights from 8,000+ fundraising experiments.
Here’s what you’ll walk away with:
Avid will draft your entire campaign strategy, customized to your mission, your donors, and your goals.
Avid will generate tailored creative for every email, donation page, SMS, ad, and more—ready to launch to each channel.
Touchpoints and copy are tailored to key audience segments including customized messaging and personalization.
Walk away with a Launch Plan document including your strategy, copy, and timing for each campaign touchpoint.
Walk away with a complete campaign—all built from data, not guesswork.
Every touch point is designed with Avid Playbooks and built on proven strategies from 8,000+ fundraising tests.
You’ll walk away with:
Fill out the quick intake form and select which campaign you want to run next based on your current goals and needs.
Our team will analyze your goals and use Avid Playbooks to build your customized campaign in real time.
Walk away with a complete campaign strategy for every email, page, SMS, ad, and more—all customized for you.
Too many nonprofits build campaigns on what they’ve seen work in the past.
Avid Playbooks builds them on what’s proven to work.
It uses insights from over 8,000 fundraising tests to design campaigns grounded in real data, not gut feeling.
It’s not a brainstorm. It’s a blueprint for results.
Every campaign built by Avid is customized to your mission, your donors, and your goals—with strategies backed by thousands of experiments and proven best practices.
"I’ve never seen a data and reporting tool quite like Avid… The ability to pull data into a PowerPoint file will save our team hours of time preparing board reports—so we can focus on the mission."
"One of the most impressive aspects of Avid AI is its advanced machine learning… It continually refines processes, provides predictive analysis, and enables us to anticipate challenges before they happen.”
“Avid Pathways can change the way we approach digital fundraising… It provides insights and tools to optimize strategies, increase donor engagement, and raise more money to support our mission.”
"The Avid dashboard is amazing. I love that you can customize it to focus on what matters most. The ‘what does it mean’ summaries make it easy to take action, and generating branded reports is a huge win!”
Here’s everything you need to know before applying for your complimentary campaign creation session powered by Avid Playbooks.
A campaign creation session is a one-to-one working session where an Avid fundraising expert will use Avid Playbooks to build a complete, customized fundraising campaign for you.
Each campaign is built on data from over 8,000 fundraising experiments. You’ll leave with ready-to-launch copy for your emails, donation pages, SMS, ads, and more.
Each session takes 30 minutes. You’ll spend a few minutes sharing information about your nonprofit, and our team will handle the rest—building your campaign strategy in real time so you can leave with everything ready for launch.
During the application, you can select from a variety of different campaigns including:
Or choose “Help Me Decide” and an Avid expert can help determine the right campaign for you based on your needs.
Nope! The Launch Lab is open to any nonprofit looking to improve its year-end campaign strategy. You don’t need to use Avid to participate — just come ready to share your goals, and we’ll handle the rest.
You’ll walk away with:
A complete campaign built with Avid’s AI-powered Playbooks
Personalized copy for your emails, donation pages, SMS, advertising, and more
Customized copy for key segments including donors, non-donors, lapsed donors, and more.
Apply for a campaign creation session and walk away with a complete, data-backed campaign built to raise more when it matters most.